The Derma Co., a leading active-based skincare brand, celebrated two milestones in January: its 2nd anniversary and Rs 100 crore run rate.
Designed by dermatologists, The Derma Co. is a skin care brand created with effective scientific ingredients to treat skin problems such as acne, pigmentation, open pores, etc. Started as a Direct to consumer channel brand, now sells on major marketplaces such as Nykaa, Amazon, and Flipkart.
The Derma Co. encourages its consumers to live a filter-free life and believes in treating skin concerns from within to reveal their true beauty. Over the past 2 years, the brand has been able to foster and nurture relationships with over 1 million consumers on their journey to achieving #Filterfree skin.
As consumers evolve and learn more about ingredients, efficacy, and clinical results, they are open to experimenting with skincare to solve their skin concerns. The Derma Co. has created the perfect alchemy of modern science with proven clinical results. Consumers are more aware than ever and understand that consumers need to know about ingredients, benefits and results. The Derma Co. honestly mentions the name and percentage of the key ingredient on the front of the package. The brand also mentions the other important ingredients on the packaging ensuring transparency and supporting the claims of effectiveness.
Designed by dermatologists using diligent scientific ingredients, The Derma Co. has been able to create exceptional products, in one-of-a-kind formulations. The brand created a 15% niacinamide serum, becoming the first to create a stable formulation at such a high percentage. From manufacturing 3 retinoid formats for all skin types to creating a 2% kojic acid formulation in both cream and serum form, the brand has always kept changing consumer demands at heart. and provided solutions with ingredients that solve millennial skin care problems.
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The brand is constantly exploring ingredients and creating formulations to give consumers more options to choose from based on their skin type and concerns. Because of this, the brand has become a one-stop destination that provides targeted solutions to address millennial skin issues.
Ghazal Alagh, Co-Founder and Chief Innovation Officer, Honasa Consumer Private Limited, said, “It is impressive to see where we have come to in 2 years. The Derma Co. is a brand born from my personal experience. I learned from a dermatologist who introduced me to the world of active ingredients as an effective solution to stubborn skin problems.
“We seek to provide effective skincare solutions with powerful ingredients like Niacinamide, Salicylic Acid, Kojic Acid and others to create a repertoire of solutions to achieve that #FilterFreeSkin. As we celebrate our second anniversary, we will continue our quest to create innovative products with safe and effective science-based solutions. We are committed to providing our consumers with the best skin care solutions and hope that they will continue to support us throughout our journey,” he added.
With a firm belief in transparency, The Derma Co. discloses the percentage of potent ingredients on the front of the package itself; while offering cruelty-free and completely safe products. As the brand celebrates #2YearsOfFilterFreeSkin, it is constantly striving for innovation in its product portfolio and is committed to making #FilterFreeSkin a way of life. The brand believes that everyone should be able to live filter-free by addressing skin concerns from the inside out and revealing the beautiful skin they were born into.